You Have to “Sell Yourself”- Ho Ho Ho!! Beware Your Diction - Choice of Words
by L. Arthalia Cravin
We already heard about the Australian ban on Santa Claus’ use of the “Ho Ho Ho” laugh because it might offend some the local street walkers. I have an example that tops that.
Not too long ago an Amarillo AISD substitute teacher found himself in hot water for talking about careers and jobs and telling some Palo Duro high school students they needed to know how to “sell themselves.” Some of the students went straight to the principal and reported the sub for suggesting that they become streetwalkers and prostitutes.
The word “diction” has several meanings, including “style of speaking or writing as dependent upon choice of words” and “the accent, inflection, intonation, and speech-sound quality manifested by an individual speaker, usually judged in terms of prevailing standards of acceptability.” One has to be very careful these days about one’s diction—especially one’s choice of words. It has gotten a lot of people in trouble lately, including Harry Reid for his unfortunately “light skinned Negro” comment about President Obama, and Rahm Emanual’s “retarded” comment about disabled children.
I am not a big Jeff Foxworthy fan but some of his jokes are truly funny. For example, Jeff says that nowadays when a person yells “crack” in a crowded room, the response will be men pulling their pants up. Well, maybe not so funny, but you get the point of what listeners hear based on their milieu (environment.) So for those who are unfamiliar with the job acquisition skill of “selling yourself,” it should not come as a stretch that a high school student would misinterpret the intended meaning.
Over and above the diction issue my question is this: How does the average high school student today expect to get a job after high school—especially those who will not be furthering their education? When I started working in high school, right here in Amarillo, I had already been told how to dress and act if I wanted to get a job, namely, 1) show up early for the job interview, don’t be late, 2) dress appropriately, no low cut blouses or very short skirts, 3) be neat and clean, especially hair and fingernails, 4) don’t chew gum, 5) speak good grammar, 6) smile, sit up straight, and look the employer in the eye, 7) sell yourself, that is, tell the employer about your skills set and why you, of all the candidates, should be given the job, and
smile and thank the interviewer when it is over.
Pretty soon many of the current crop of high school seniors will be graduating and entering an already bleak job market. For those not going on to college or entering the military, what type of jobs can they expect to find? What exactly do they have to offer to meet the average employer’s needs in today job market? What have they learned in high school that prepares them for jobs right out of high school? Better put, how will these seniors “sell themselves” to their prospective employers?
Copyright 2010 - L. Arthalia Cravin. All rights Reserved. No part of this commentary may be reproduced, stored in a retrieval system, or transmitted by any means, electronic, mechanical, photocopying, recording, or otherwise, without written permission from the author.
